Two days on the floor
The organiser calls the show Affiliate World Europe: Budapest, and shortens it to AW Budapest. It billed both the 2025 and the 2026 edition as a two-day conference at MTK Sportpark. The 2025 edition ran on 4–5 September. The 2026 edition moved to 9–10 July, at the same venue.
The organiser’s pages for both editions describe a marketplace of over 300 advertisers, traffic sources and networks, and over 20 hours of content across two stages.
For your coverage, that means two things. There is no quiet third day to catch up, so every shot on your list has to fit into two. And the floor gets crowded. Our 2025 photo of the empty Adsterra stand was taken early in the day. By the afternoon the aisle around the same stand was full of people, as the balcony shot further down this page shows.
What we shot for Adsterra
We covered Adsterra at both the 2025 and the 2026 edition, and the two jobs looked different.
2025: photos on day 1. Our 2025 album for Adsterra holds 119 photos, all from 4 September, from the morning into the afternoon. It shows the stand empty early in the day and busy later on, with staff in red T-shirts at the counter. It also covers the Adsterra Business Hub and its lounge, the sign for a Beginners Workshop Tracking Class, an Adsterra speaker presenting with a microphone, the Affiliate World Europe Budapest signage at the entrance, the expo floor from the balcony, and the branded rubber ducks Adsterra gave away.
2026: video over two full days, and photos. In July we filmed two full days at Adsterra’s booth, stand B20. Our album for Adsterra from the second day, 10 July, holds 87 photos, including the hall, the Business Hub and the AW sculpture shown on this page. The shot list was the stand, the merch, the Business Hub, the team and a panel on day two. Adsterra asked for one edited reel and everything else raw. The footage came to more than 150GB, and the edited reel is a vertical recap, which you can watch below.
What to book at Affiliate World Europe
The two Adsterra jobs add up to a working shot list for a stand at this show:
- The stand before doors open. Branding, counter and seating before the first visitors, the way Adsterra’s stand looked early on the first day in 2025.
- Merch and giveaways. Adsterra’s merch was on the 2026 shot list, and its rubber ducks are in the 2025 album.
- A second space. A business hub, lounge or meeting point needs its own shots. Adsterra’s Business Hub was covered in both years.
- Talks and panels. We photographed an Adsterra speaker in 2025, and a panel on day two was on the 2026 shot list. The organiser listed two stages for both editions.
- The team. Candids of the people working the stand. The team was on Adsterra’s 2026 shot list.
- One reel plus raw footage. A finished vertical reel, and the raw footage for your own team to use.
If you only need stills, see event photography. If you only need footage, see event videography.
Planning coverage for the next edition
On 13 September 2026 the organiser had not announced dates for 2027. The show moved from September in 2025 to July in 2026, so wait for the organiser’s dates rather than assuming July again. Past dates, the venue and the format are in our Affiliate World Europe Budapest dates and venue guide.
Once you have your booth, tell us:
- which of the two days you need covered, or both,
- any talk, panel or workshop your team is running, with the time,
- what you want handed over: edited photos, a reel, raw footage, or all three.
Two of the same-day conditions are for your stand team to arrange before you reach MTK Sportpark: a chair for our team and quick internet. The others are covered under the same-day question below. See all packages and prices.
Event Content Lab is a Prague-registered company, and we have been to Budapest for both editions so far. Get a coverage plan for Affiliate World Europe.